Branding
Shape your brand's character - through experience, name and visual identity
Want to give your brand a unique trait that will make it recognized in the market? Would you like to emphasize your brand's character? Based on defined positioning strategies, the LOGIC MARKETING agency has been designing and shaping recognizable brand visual identities for two full decades. Our branding methodology includes market and competitive positioning analysis, best practices analysis, interviews with key company stakeholders, target group analysis, company logo design, typography selection, and creation of corporate colors, illustrations, and icons. As part of visual identity development, we also create a brand guidelines book that shows how graphic elements are applied in different situations and across various media. LOGIC MARKETING agency is also an expert in brand naming. Through our proposed brand name solutions for our clients, we strive to achieve universal name recognition and enable emotional connection with the customer.
Our Expertise:
- Defining brand identity architecture
- Development of positioning strategies
- Development of branding strategies
- Creation of visual identities
- Creation of brand guidelines books
- Brand naming
- Brand management
- Market trends analysis
- Target group analysis
- Best market practices analysis
- Competitor analysis