Creation of strategic and operational marketing plans for the development of tourism destinations
We develop tourism destinations by making them more competitive, sustainable, recognizable, and visible
Challenge: to plan the successful development of a tourism destination, position it in marketing terms, brand it, and promote it in the competitive tourism market
The LOGIC MARKETING agency's consulting team has experience with over 100 completed tourism projects (master and operational plans for tourism destination development, strategic and operational marketing plans for tourism destinations). Based on our unique methodology, we strive to ensure that your tourism destination becomes sustainable, visible, recognizable, and distinctive on tourist maps and that your visitors enjoy an unforgettable experience.
Solution and results
Using our unique methodology and approach, we tackle tourism destination building practically and creatively to increase quality visits within your destination. The methodology we've developed is based on five pillars that contribute to the revitalization and sustainability of your tourism destination:
- Analysis and monitoring of achieved results within the destination
- Sustainable destination development
- Destination marketing and branding
- Marketing communications
- Destination management
Each pillar is directed towards improving your destination's offerings. Our unique approach enables clients to recognize their tourism destination's key advantages, capitalize on market opportunities, identify key success factors, build unique tourism products, initiate sustainable tourism development projects, create tourism marketing plans, and ultimately create tourism experiences that will make their destination special.
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Master Plan for Sustainable Tourism Development of Bjelovar-Bilogora County -
Operational Plan for Sustainable Tourism Development for Bjelovar-Bilogora County Tourist Board -
Branding Strategy for Marjan Forest Park -
Positioning Strategy, Strategic and Operational Marketing Plan for Daruvar Thermal Spa Destination -
Positioning Strategy for City of Daruvar -
Market Analysis for Stancia Meneghetti
Marketing services offered
- Creation of master, strategic, and operational marketing plans for tourism destinations
- Development of positioning strategies
- Development of communication strategies
- Development of creative strategies
- Development of tourism destination branding strategies
- Marketing consulting
- Brand management
- Market analysis
- Target group analysis
- Best market practices analysis
- Competitor analysis